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International Marketing

3rd Edition

More about the book

This M&E Handbook is a basic text for students who have some background of general marketing theory but little or no knowledge in the specialized area of international marketing. Recommended by the Institutes of Export and Marketing, this Handbook is also suitable for those studying for the examinations of the CAM Foundation. recommended reading lists of CIM, CAM, Institute of Export and Institute of Freight Forwarders.

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International Marketing, Lorena S. Walsh

  • Traces of moisture / spills
Language
Released
1993
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(Paperback),
Book condition
Damaged
Price
€8.13

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