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Marketing-Journal
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Technology / Engineering
2
Authors
Malte W. Wilkes
1
Klaus Birkigt
1
Klaus Brandmeyer
Hans Domizlaff
Clodwig Kapferer
Peter von Zahn
Peter Böhme-Köst
Tobias Lobe
Thomas Otte
Heinz-Joachim Simon
Charles A. Bearchell
Thomas Schierl
Alexander Deichsel
Publisher
Marketing-Journal
Heyne
7280
Goldmann
6763
Weltbild
6651
Rowohlt
4732
Albatros
4317
Ullstein
4272
Bertelsmann
4256
Ikar
4244
Mladá fronta
4027
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3945
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3315
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3174
Grada
3025
Herder
2862
Československý spisovatel
2709
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2663
Dt. Taschenbuch-Verl.
2651
BB art
2515
Svojtka & Co.
2482
Carlsen
2221
Fragment
2202
Blanvalet
2165
Naše vojsko
2133
Fischer-Taschenbuch-Verl.
2121
Bastei Lübbe
1984
Egmont
1984
Reclam
1965
Ikar (SK)
1882
dtv
1873
Language
German
2
Published in
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from 1948
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Binding
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Malte W. Wilkes
Die Idee des sanften Marketing
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€2.66
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Klaus Birkigt
Angewandte Verkaufsförderung
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€4.87
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Charles A. Bearchell
Marketing dictionary
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Malte W. Wilkes
Produkte neu planen - mehr erreichen
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Malte W. Wilkes
Die Idee vom Selbst im Marketing
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Klaus Brandmeyer
Unterwegs in Sachen Marke
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Collective
Marketing dictionary
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Peter Böhme-Köst
Tagungen, Incentives, Events gekonnt inszenieren - mehr erreichen
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Thomas Otte
Marke als System
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Clodwig Kapferer
Zur Geschichte der deutschen Marktforschung
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Heinz-Joachim Simon
Die Marke ist die Botschaft
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Tobias Lobe
Bild ist Marke
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Alexander Deichsel
Die produktive Distanz
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Thomas Schierl
Print oder TV? Eine falsch gestellte Frage
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Hans Domizlaff
Die Gewinnung des öffentlichen Vertrauens
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Klaus Brandmeyer
Die magische Gestalt
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Hans Domizlaff
Die Gewinnung des öffentlichen Vertrauens, ein Lehrbuch der Markentechnik und Typische Denkfehler der Reklamekritik, die Kunst erfolgreicher Werbung
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Klaus Brandmeyer
Der situative Mensch
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Peter von Zahn
Wundersame Welt der Markenartikel
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