Sam Hill Books

The story unfolds in a world transformed by mysterious disappearances that affect a significant portion of the population, leading to catastrophic consequences. Twenty-five-year-old James grapples with his solitude in a dark tavern, haunted by memories and questioning his status as a survivor. As he navigates this unsettling reality, he confronts the fear of missing out on something crucial and the dread of facing an even graver fate. Themes of isolation and existential uncertainty permeate his journey, creating a gripping narrative of loss and survival.

A New York City publication sends a correspondent named Crayne to get the story of the killer known as the Jack of Justice, who is leaving a trail of calling cards and bodies across the rugged Wyoming hills. Crayne finds that the real story is darker than anything he expected, and that his role in the tale may be to bring it to a sudden end. He soon finds himself riding with the outlaw instead of writing about him. When the outlaw attempts one showdown too many, Crayne is left to face a powerful network of men who want to silence him before he can tell the story

How did the Grateful Dead use its fanatical following to build a $100 millionbrand that still thrives today? How did upstart Boston Beer Company—makers of Sam Adams—prevail over rival Anheuser-Busch without an advertising budget? And how did lams create the premium pet food market and leap from $16 million to $600 million in sales in just fifteen years, while charging twice the price of competitor Ralston-Purina? The answer: radical marketing. In this fresh, provocative book, Sam Hill and Glenn Rifkin identify the mar-keting strategies that have enabled ten innovative companies to emerge asindustry leaders. What do these organizations have in common? Each is intune emotionally with its customer base, allowing them to glean superior marketing insight without spending millions of dollars. Each is more focused on the big picture—growth and expansion—rather than short-term profits. And,despite their current success, each started out with little more than a passion for their product. Engrossing, informative, and invaluable, Radical Marketing demonstrates how any company, large or small, can achieve unprecedented success through inventive and revolutionary tactics.