Dekera Gerald Atim Book order

The book delves into the significance of rhetorical strategies in Nigerian political campaigns, emphasizing how politicians can effectively engage and influence voters' emotions. It highlights the various linguistic modes—interrogative, declarative, imperative, and exclamatory—used to convey promises and connect with electorates. The author argues that understanding the power of language is crucial for effective communication in politics, as it shapes perceptions and drives political success. The exploration of language serves as a key tool in expressing thoughts and emotions within the political landscape.