Explore the latest books of this year!
Bookbot

Can Öztürk

    Attitudes des enseignants à l'égard des cours électroniques de marketing
    Die Einstellung der Dozenten zu Marketing-E-Kursen
    Lecturers' Attitudes Towards Marketing E-courses
    Perspectives on International Financial Reporting and Auditing in the Airline Industry
    • 2022

      Focusing on the global airline industry in 2018, this book examines financial reporting practices under IFRS and the auditing processes guided by International Standards on Auditing. It provides insights into the unique challenges and standards applicable to airline financial reporting, offering a comprehensive perspective on how these practices are implemented within the sector.

      Perspectives on International Financial Reporting and Auditing in the Airline Industry
    • 2019

      Lecturers' Attitudes Towards Marketing E-courses

      for Business Administration Undergraduate Studies

      • 108 pages
      • 4 hours of reading

      Focusing on the perspectives of marketing lecturers in Estonia and Turkey, this research evaluates their attitudes towards undergraduate marketing e-courses. It includes a comprehensive comparison of online marketing courses with TalTech's offerings, presented in visualized tables for clarity. Depth interviews provide insights into lecturers' observations, opinions, and experiences regarding e-learning. The findings highlight important attitudes towards e-learning and offer key recommendations for the future of marketing education.

      Lecturers' Attitudes Towards Marketing E-courses