Sudhana Singh Book order

Sudhana Singh is recognized as a storyteller whose award-winning memoir Kindness, Kale & Kettlebells garnered international acclaim. This narrative positioned her brand as one that elicits social justice and imbues resilience. Before venturing into writing, she was a business school lecturer and principal, sharing key takeaways and encouraging readers to practice entrepreneurial leadership to withstand life's and business's stress tests. Her works artfully blend storytelling with the scientific scaffolding of business, psychology, executive coaching, and education. Her latest offering enables readers to extract their inner story through micro-niching and rewriting their narrative during turbulence.

2020
Boss Branding: Seven Ways to Craft a Legendary Brand Story
128 pages
5 hours of reading
3.7(3)Add rating
Boss Branding is the latest offering from award-winning author Sudhana Singh, who skilfully weaves the stories of seven ordinary people as they build legendary brands. She combines the art of storytelling with the science of branding to help you: * Extract and plot the story residing deep within you* Reflect and micro niche to stand out from the crowd * Embed values and vision to cast off corporate cliches and empty jargon * Use coaching questions as scaffolding to build your brand * Craft your story with the Imbue Story Brand Model* Hit the sweet spot of brand co-creation

Boss Branding: Seven Ways to Craft a Legendary Brand Story