Alvin Toffler Books

A highly personal look at jobs, identity, sex roles, information age politics, hidden forces driving the economy, and the pitfalls and promises of social change.

From the world-renowned author of the national bestsellers Future Shock and The Third Wave comes the culmination of a 25-year effort to map the astounding changes propelling modern man into the 21st century. Toffler provides the insight the reader needs to survive and prosper in the tumultuous years ahead.

Third wave keeps multidimensional perspectives Its for every human being, to read: students, teachers, Doctors, Engineers, Lawyers,sociologist, Economist,IT managers, sales personnels, and whosever can read and understand this Bible.

Since the mid-1960s, Alvin and Heidi Toffler have predicted the far-reaching impact of emerging technological, economic, and social developments on our businesses, governments, families, and daily lives. In REVOLUTIONARY WEALTH, they once again demonstrate their unparalleled ability to illuminate current trends and anticipate what they mean for the future. REVOLUTIONARY WEALTH focuses on how wealth will be created—and who will get it—in the twenty-first century. As the knowledge-based economy (a reality the Tofflers predicted forty years ago) continues to replace the industrial-based economy, they argue, money is no longer the sole determinate of wealth. The Tofflers explain that we are becoming a nation of “prosumers,” consuming what we ourselves produce, and argue that we have all taken on “third jobs”—work we unwittingly do without pay for some of the biggest corporations in the country. Using fascinating examples from our daily lives, they illustrate how our everyday activities—from parenting and volunteering to blogging, painting our houses, and improving our diets—contribute to a non-monetary economy that is largely hidden from economists. Writing with the same insight and clarity that made their earlier books bestsellers, the Tofflers present fresh, groundbreaking new ways of thinking about wealth.

NEW YORK TIMES BESTSELLER • The classic work that predicted the anxieties of a world upended by rapidly emerging technologies—and now provides a road map to solving many of our most pressing crises. “Explosive . . . brilliantly formulated.” — The Wall Street Journal Future Shock is the classic that changed our view of tomorrow. Its startling insights into accelerating change led a president to ask his advisers for a special report, inspired composers to write symphonies and rock music, gave a powerful new concept to social science, and added a phrase to our language. Published in over fifty countries, Future Shock is the most important study of change and adaptation in our time. In many ways, Future Shock is about the present. It is about what is happening today to people and groups who are overwhelmed by change. Change affects our products, communities, organizations—even our patterns of friendship and love. But Future Shock also illuminates the world of tomorrow by exploding countless clichés about today. It vividly describes the emerging global the rise of new businesses, subcultures, lifestyles, and human relationships—all of them temporary. Future Shock will intrigue, provoke, frighten, encourage, and, above all, change everyone who reads it.

Citing the millions of lives that have been lost during Cold War conflict, a study predicts where and how future wars will be fought and present a paradigm for peace through technology, communication, and human innovation. Reprint.

"This book is a meeting place of minds. It provides a unique opportunity to gain insights into tomorrow from today's most highly-regarded business thinkers." "Rethinking The Future is about a world of increasing uncertainty in which the very nature of work, of organizations and of economics is changing. It is about the move away from traditional hierarchies and the democratization of power. It is about giant nation states and corporations giving way to global networks. Tomorrow's executives will need to understand business at a far more global and synergistic level than ever before, and to feel comfortable leading people who have learned to manage themselves. This is a book for those executives." "The book looks at how organizations can be redesigned to survive and thrive in tomorrow's hyper-competitive global environment. How they can learn to adapt to change and dramatically improve their performance. And how they should be 'managed', if at all." "Most importantly of all, the book gives readers a framework for understanding the big picture. It provides a panoramic perspective that puts all the pieces together in a coherent and easily understandable context. In fact, it represents an entire bookshelf condensed between two covers - a business education for the 21st Century. Rethinking The Future is essential reading for anyone concerned with business success beyond the next quarter."--Jacket

From the world-renowned author of the national bestsellers Future Shock and The Third Wave comes the culmination of a 25-year effort to map the astounding changes propelling modern man into the 21st century. Toffler provides the insight the reader needs to survive and prosper in the tumultuous years ahead.

Der "Zukunftsschock" ist das bahnbrechende Buch, das sich mit den immer rascher aufeinanderfolgenden Veränderungen unserer Welt und deren Auswirkungen auf den Menschen befaßt. Es handelt vom Anpassungsvermögen des einzelnen und der Gesellschaft an die Zukunft und von dem Schock, den der Unvorbereitete erleidet, wenn diese Zukunft Gegenwart wird. Man spricht heute kühn von einer Erziehung der Menschen für die Zukunft. Aber wir haben in Wirklichkeit wenig Ahnung davon, wie der weg in Richtung 2000 tatsächlich zu bewältigen ist. Denn die meisten Bücher über die Welt von morgen schildern nur die technischen Aspekte und Möglichkeiten. "Der Zukunftsschock" antwortet erstmals auf die uns alle schon seit geraumer Zeit beunruhigende Frage, ob und wie der einzelne den rasanten Wandel seiner Umwelt und seines Lebens geistig und physisch verkraften wird. Hier geht es um den persönlichen Lebensbereich: die Veränderungen der zwischenmenschlichen Beziehungen, neue Formen von Freundschaft und Familie, die Auseinandersetzungen mit konstruierten Leitbildern, den Einsatz von "Erlebnismachern" und Fabriken für Lebensstil - kurz, um Einrichtungen und Vorgänge, die für jeden von uns größere Bedeutung haben werden als die Eroberung von Mond und Mars. Und es geht nicht um eine ferne Zukunft, sondern um Realitäten, die heute schon erkennbar sind und morgen unseren Alltag bestimmen werden. Diese Buch weist mit alarmierender Eindringlichkeit nach, daß wir angesichts einer bisher weitgehend falsch programmierten Enzwicklung in Gefahr sind, dem Zukunftsschock zu erliegen - es zeigt jedoch auch. wie man frei von Unbehagen die Zukunft durch bewußte Anpassung mitgestalten und bestehen kann. Alvin Toffler ist einer der führenden Gesellschaftsfuturologen. Er ist Mitarbeiter der renommiertesten Zeitschriften (Life, Fortune, Horizon) sowie der New York Times und der Saturday Review. Neben seiner Tätigkeit als Gastprofessor und als beratendes Mitglied mehrerer wissenschaftlicher und industrieller Planungsgremien "Die Kulturkonsumenten".