Ruedi Baur Book order

In a globalized world, Asian, Latin and Arabic characters and visual cultures appear side by side and woven together. The coexistence of different visual cultures is now part of our daily lives and a given feature of our communication systems. But how do we best present information, structures and designs from different linguistic and cultural backgrounds?Visual communication has classically been guided by principles of uniformity and simplification, values that seem unable to adequately cope with the coexistence of different systems of representation. How can we set up equitable systems for cross-cultural communication that honor the diversity of writing systems? What new design values are needed for an age of global communications?In Visual Coexistence , graphic designer Ruedi Baur leads a research team in investigating and analyzing visual graphics from different cultures, with a focus on Chinese and Latin writing systems, in order to identify their specific principles of depiction and the ways in which they visually communicate. From this interdisciplinary, intercultural investigation, the designers recommend appropriate, differentiated design solutions for global communication. Exploring the problems and possibilities of multilingual typography and visual representation, Visual Coexistence advocates for design as a tool of global understanding.

Please Don't Brand My Public Space is a critical investigation of the visual strategies employed to identify and brand political spaces. Isn't it about time to look at their often banal images as part of a crisis of political representation? Contributions on the theme by political scientists, designers, and sociologists make reference to the three visual essays that are at the heart of the book: -The Noticeable Absence of a Flag of the Earth- by Ruedi Baur, -Depictions of Federalism and Nationalism: Comparing Former Yugoslavia, Switzerland, and Belgium- by Irena Bockaj, and -European Capitals in Competition- by Maria Roskowska.

All too often, the smells and flavors of a city are simple, sad, monotonous, or uniform. Then again, they can be as overwhelming as cheap perfume. In spite of these extremes--or perhaps because of them--the smells of the city are hardly ever noticed. Sometimes, however, the flaneur 's nose catches a surprising freshness, a breeze bearing the merest traces of a scent which captivates our sense and turns everyday banality into poetry. Scents of the City is Ruedi Baur and Isabelle Naegele's collection of samples and patterns found in a wide range of public spaces throughout the world of cities. The result of a multi-year obsession, Scents of the City reveals a dense collection which, for the artists, denotes a "city the flavor of which is so difficult to describe with words." Examples are taken from a wide range of cities, both large and small, and the differences between cities are further expressed through the use of multiple languages, with short texts appearing in Chinese, Japanese, Spanish, Portuguese, Russian, English, French, and German.Paperback, 4.75 x 6.5 in./448 pgs / 1000 color.

"Integral Ruedi Baur et Associés zeigt die bemerkenswerten Resultate des innovativen Studios der vergangenen Jahre. Neben dem Corporate Design für viele europäische Museen wird die Verbindung von Grafik Design und Architektur untersucht, ein Arbeitsfeld, das Baur zu einer neuen Bedeutung entwickelt hat. In hervorragenden Beispielen wird der Anspruch des Grafik Design auf die Ausdehnung in den architektonischen Raum manifestiert. Bekannt sind Erscheinungsbild und Orientierungssystem des renovierten Centre Pompidou in Paris sowie weitere gemeinsame Projekte mit dem Architekten Renzo Piano und szenografische Interventionen in namhaften Museen. Ruedi Baur, geboren 1959, hat nach einer Grafikerausbildung in der Schweiz eine erfolgreiche Designpraxis in Frankreich aufgebaut, die unkonventionelle Ideen mit der sachlichen Intelligenz der Schweizer Tradition verbindet. Daneben widmet er sich intensiv der Lehre und leitet die Klasse für Corporate Design an der HGB Hochschule für Kunst und Design in Leipzig. Weltweite Jury- und Vortragstätigkeit.