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- 294 pages
- 11 hours of reading
More about the book
Tato kniha je určena jak studentům marketingu, tak manažerům firem. Je o tom, jak reklama ovlivňuje nás všechny a jak jsme lehce ovlivnitelní reklamou.
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There are currently of book Psychologie reklamy (2007) in stock.
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Psychologie reklamy, Jitka Vysekalová
- Language
- Released
- 2007
- product-detail.submit-box.info.binding
- (Hardcover),
- Book condition
- Very Good
- Price
- €6.99
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- Title
- Psychologie reklamy
- Language
- Czech
- Authors
- Jitka Vysekalová
- Publisher
- Grada
- Released
- 2007
- Format
- Hardcover
- Pages
- 294
- ISBN10
- 8024721961
- ISBN13
- 9788024721965
- Series
- Tags
- Non-Fiction, Social Sciences, Textbooks, Business, Business & Management, Psychological Topics, Psychology, Marketing & Sales, Marketing and PR, Advertising and Promotion
- Rating
- 3.9 out of 5
- Description
- Tato kniha je určena jak studentům marketingu, tak manažerům firem. Je o tom, jak reklama ovlivňuje nás všechny a jak jsme lehce ovlivnitelní reklamou.