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Potential and current customers want to be listened to, validated, and have a platform to be heard--especially online. This book shows marketers how to create a mindset and systems that perpetually attract the right customers.
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UnMarketing, Scott Stratten
- Language
- Released
- 2012
- Binding
- (Paperback)
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- Title
- UnMarketing
- Language
- English
- Authors
- Scott Stratten
- Publisher
- John Wiley & Sons Inc
- Released
- 2012
- Format
- Paperback
- Pages
- 272
- ISBN10
- 1118176286
- ISBN13
- 9781118176283
- Series
- Tags
- Non-Fiction, Business, Business & Management, Self-Help, Marketing & Sales, Leadership, Entrepreneurship
- Rating
- 3.95 out of 5
- Description
- Potential and current customers want to be listened to, validated, and have a platform to be heard--especially online. This book shows marketers how to create a mindset and systems that perpetually attract the right customers.