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Consumer Behaviour

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  • 728 pages
  • 26 hours of reading

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Consumer Behaviour Third European Enhanced Media Edition New and exclusive to this Enhanced Media Edition: *Interactive e-study guide full of animated exercises adds colourful depth to each topic great for revision*Quick tests throughout each chapter to enhance and test your knowledge*Find out what kind of consumer you are by taking self-assessment quizzes.

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Consumer Behaviour, Michael R. Solomon

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Released
2006
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(Paperback)
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