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More about the book
Chronicles the rise and fall of Michael Jackson's billion-dollar business, revealing how his pioneering merchandising practices and savvy investment strategies reshaped the monetization of fame while paving the way for future artists.
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Michael Jackson, Inc., Zack O'Malley Greenburg
- Language
- Released
- 2017
- product-detail.submit-box.info.binding
- (Paperback)
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- Language
- English
- Authors
- Zack O'Malley Greenburg
- Publisher
- Atria Books
- Released
- 2017
- Format
- Paperback
- Pages
- 304
- ISBN10
- 1476706379
- ISBN13
- 9781476706375
- Series
- Rating
- 4.2 out of 5
- Description
- Chronicles the rise and fall of Michael Jackson's billion-dollar business, revealing how his pioneering merchandising practices and savvy investment strategies reshaped the monetization of fame while paving the way for future artists.