Good Company

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The cofounder of The Home Depot and owner of the NFL's Atlanta Falcons and MLS's Atlanta United shares a vision for values-based business. Arthur M. Blank believes that purpose and profit can—and should—coexist. He and cofounder Bernie Marcus transformed The Home Depot from a simple idea into a $50 billion company, becoming the world's leading home improvement retailer. Despite rapid expansion, they prioritized caring for their employees and communities, earning The Home Depot recognition as America's most socially responsible company in 2001. After departing, Blank pondered whether the values and culture that fueled The Home Depot's success could be replicated elsewhere. In this narrative, he reveals how he revitalized a struggling NFL team, turned around a near-bankrupt retail chain, built a new stadium, rejuvenated a blighted neighborhood, and launched a soccer club. Blank asserts that when companies prioritize the wellbeing of customers, associates, and communities, financial success naturally follows. He encourages today's entrepreneurs and business leaders to demonstrate that upholding values can create value for companies, customers, and communities alike.