Checking Out

More about the book

"As one of the world's most established industries, the hotel sector has remained relatively unchanged and unchallenged for decades. Yet traditional hotels have come under increasing pressure on two major fronts: from disruptors in the sharing economy, such as Airbnb, and by a rising wave of modern consumers who have been re-educated by social media and hotel comparison websites. Can this traditionally slow-moving sector reinvent itself or will it become increasingly marginalised? Is it time for some hotels to check out?"--Jacket flap.