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The Media Student's Book

Second Edition

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  • 480 pages
  • 17 hours of reading

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A guide for students of media studies, this text covers all the key topics and provides a detailed and accessible guide to concepts and debates. The book has been written by a lecturer and a freelance teacher, writer and chief examiner in the area, both aware of the needs of media students at all levels. Individual chapters include: languages of media; narratives; production techniques; production organization; genres; representations; ideologies and discourses; technologies; realisms; postmodernisms; globalization and alternatives; Advertising; marketing and fashion; audiences. The chapters are supported by individual case studies which include: Analyzing images; psycho; producing in the studio system; science fiction; stereotyping; selecting and constructing news; digital publishing and the Internet; realism and TV Police Series; pulp fiction; making and enjoying global music; who owns the media?; news corporation; making stars; public service broadcasting; making films outside the mainstream; local newspapers and advertising; selling audiences.

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The Media Student's Book, Gill Branston, Roy Stafford

Language
Released
1999
product-detail.submit-box.info.binding
(Paperback),
Book condition
Damaged
Price
€2.47

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Subtitle
Second Edition
Language
English
Publisher
Routledge
Released
1999
Format
Paperback
Pages
480
ISBN10
0415173086
ISBN13
9780415173087
Series
Rating
3.3 out of 5
Description
A guide for students of media studies, this text covers all the key topics and provides a detailed and accessible guide to concepts and debates. The book has been written by a lecturer and a freelance teacher, writer and chief examiner in the area, both aware of the needs of media students at all levels. Individual chapters include: languages of media; narratives; production techniques; production organization; genres; representations; ideologies and discourses; technologies; realisms; postmodernisms; globalization and alternatives; Advertising; marketing and fashion; audiences. The chapters are supported by individual case studies which include: Analyzing images; psycho; producing in the studio system; science fiction; stereotyping; selecting and constructing news; digital publishing and the Internet; realism and TV Police Series; pulp fiction; making and enjoying global music; who owns the media?; news corporation; making stars; public service broadcasting; making films outside the mainstream; local newspapers and advertising; selling audiences.