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Participation Marketing

Unleashing Employees to Participate and Become Brand Storytellers

Authors

Michael Brito

Book rating

3.2(5)Add rating

Parameters

256 pages
9 hours of reading

Business & Trading
Business and Economics
Non-Fiction

More about the book

Utilizing employee advocacy can transform marketing strategies by creating authentic brand messages. This expert blueprint provides insights on how to effectively harness the power of employees as brand ambassadors, enhancing trust and engagement with audiences. By implementing these strategies, organizations can develop a unique marketing channel that fosters deeper connections and promotes their brand effectively.