The book is currently out of stock

Parameters
More about the book
"Key Marketing Metrics" is a comprehensive guide to over 50 essential marketing metrics. This updated edition helps you understand their advantages and nuances, choose the right metrics for various challenges, and utilize dashboards for better decision-making. It also covers the latest online metrics and insights into measuring ROI and brand equity.
Book purchase
Key Marketing Metrics, Neil Bendle, Paul W. Farris
- Language
- Released
- 2021
- product-detail.submit-box.info.binding
- (Paperback)
We’ll email you as soon as we track it down.
Payment methods
We’re missing your review here.