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Explore innovative advertising strategies in a cluttered marketplace with this bestselling guide. It offers contemporary ideas and models designed to enhance marketing effectiveness, helping readers to cut through the noise and capture consumer attention. The focus is on practical applications that drive marketing innovation, making it a valuable resource for professionals seeking to stay ahead in the dynamic world of advertising.
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Paid Attention, Faris Yakob
- Language
- Released
- 2021
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Paid Attention
- Subtitle
- Innovative Advertising for a Digital World
- Language
- English
- Authors
- Faris Yakob
- Publisher
- Kogan Page
- Released
- 2021
- Format
- Hardcover
- Pages
- 240
- ISBN13
- 9781398602526
- Series
- Rating
- 3.8 out of 5
- Description
- Explore innovative advertising strategies in a cluttered marketplace with this bestselling guide. It offers contemporary ideas and models designed to enhance marketing effectiveness, helping readers to cut through the noise and capture consumer attention. The focus is on practical applications that drive marketing innovation, making it a valuable resource for professionals seeking to stay ahead in the dynamic world of advertising.