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The Organic Growth Playbook

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  • 304 pages
  • 11 hours of reading

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Conventional marketing strategies that focus on product differentiation and positioning often fail to deliver faster growth. In this re-published book, Jaworski and Lurie offer a novel approach to this problem of growth.

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The Organic Growth Playbook, Bernard Jaworski, Bob Lurie

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Released
2020
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(Paperback)
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