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Focusing on the power of customer insights, this collection offers adaptable and scalable strategies designed for marketers aiming to excel in a competitive landscape. The book provides actionable techniques to create effective and memorable marketing campaigns, helping readers leverage customer understanding to stand out.
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Customer Insight Strategies, Christine Bailey
- Language
- Released
- 2020
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- (Hardcover)
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- Subtitle
- How to Understand Your Audience and Create Remarkable Marketing
- Language
- English
- Authors
- Christine Bailey
- Publisher
- Kogan Page
- Released
- 2020
- Format
- Hardcover
- Pages
- 248
- ISBN13
- 9781789662528
- Series
- Rating
- 4 out of 5
- Description
- Focusing on the power of customer insights, this collection offers adaptable and scalable strategies designed for marketers aiming to excel in a competitive landscape. The book provides actionable techniques to create effective and memorable marketing campaigns, helping readers leverage customer understanding to stand out.