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Parameters
- 188 pages
- 7 hours of reading
More about the book
Focusing on breakthrough innovation, this book combines theoretical insights with practical examples, particularly through the lens of the Concept-Knowledge (C-K) Theory from Mines ParisTech. Elmar Mock, a key figure in the creation of the Swatch, shares his experience in revitalizing the Swiss watch industry in the 1980s. Alongside him, Gilles Garel, a management professor, connects this narrative of innovation to C-K Theory, providing a comprehensive understanding of the innovation process.
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The Innovation Factory, Gilles Garel, Elmar Mock
- Language
- Released
- 2016
- product-detail.submit-box.info.binding
- (Hardcover)
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