HBR Guide to Unlocking Creativity

More about the book

Focusing on the importance of creativity for innovation, this guide provides practical methods to foster a creative environment in teams and projects. It explores the neuroscience behind creativity, offers strategies for effective brainstorming, and introduces design thinking techniques. Readers will learn to cultivate a mindset of curiosity, balance creativity with productivity, and bring innovative ideas to fruition. With insights from leading experts, it equips professionals with essential tools to enhance their creative potential and collaboration in the workplace.