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Argues that most business projects fail because their success depends on unanticipated external innovations while revealing the logic of "innovation ecosystems" that can be established to dramatically improve odds of success.
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The Wide Lens, Ron Adner
- Language
- Released
- 2012
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- The Wide Lens
- Language
- English
- Authors
- Ron Adner
- Publisher
- Portfolio
- Released
- 2012
- Format
- Hardcover
- Pages
- 278
- ISBN10
- 1591844606
- ISBN13
- 9781591844600
- Series
- Rating
- 4.1 out of 5
- Description
- Argues that most business projects fail because their success depends on unanticipated external innovations while revealing the logic of "innovation ecosystems" that can be established to dramatically improve odds of success.