Guide to management ideas

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This lively and authoritative guide explores the 100 ideas that have most influenced approaches to business management during the past 100 years--and which are likely to continue to do so long into this century. Each idea is covered in a standard comprehensive way, with an explanation, a brief history of its development, and recommended further reading. For anyone who wants a good grasp of the concepts that lie behind business success, there is no better or more accessible guide than this.