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Exploring the concepts involved in planning events, this study is designed to develop an understanding of the key issues which include: management, logistics, staging, marketing, promotion and post-event evaluation.
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Events Management, Glenn Bowdin, Johny Allen
- Language
- Released
- 2010
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Events Management
- Language
- English
- Authors
- Glenn Bowdin, Johny Allen
- Publisher
- Routledge
- Released
- 2010
- Format
- Paperback
- Pages
- 774
- ISBN10
- 1856178188
- ISBN13
- 9781856178181
- Series
- Tags
- Non-Fiction
- Rating
- 3.85 out of 5
- Description
- Exploring the concepts involved in planning events, this study is designed to develop an understanding of the key issues which include: management, logistics, staging, marketing, promotion and post-event evaluation.