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"The next time you are tempted to design a logo, take a look at this book. Chances are, it has already been done. By raising the bar, this wonderful resource will make better designers of all of us." – Michael Bierut This vast collection of over 1,300 symbols and logotypes – clearly arranged across 75 different categories according to their basic visual form – includes the work of past masters, such as Paul Rand and Saul Bass, alongside some of the most exciting work from contemporary designers. This is a complete, taxonomical guide to the history, development and style of identity design.
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Logo, Michael Evamy
- Language
- Released
- 2015
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Logo
- Language
- English
- Authors
- Michael Evamy
- Publisher
- Laurence King Publishing
- Released
- 2015
- Format
- Paperback
- Pages
- 352
- ISBN10
- 1780671806
- ISBN13
- 9781780671802
- Series
- Rating
- 4.25 out of 5
- Description
- "The next time you are tempted to design a logo, take a look at this book. Chances are, it has already been done. By raising the bar, this wonderful resource will make better designers of all of us." – Michael Bierut This vast collection of over 1,300 symbols and logotypes – clearly arranged across 75 different categories according to their basic visual form – includes the work of past masters, such as Paul Rand and Saul Bass, alongside some of the most exciting work from contemporary designers. This is a complete, taxonomical guide to the history, development and style of identity design.





