Crisis management and analysis of its consequences and achievements

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Crisis management involves navigating unexpected events that pose threats to organizations and their stakeholders, emphasizing the importance of timely decision-making. Originating from the study of industrial and environmental disasters in the 1980s, it is a crucial aspect of public relations. Key elements of a crisis include a threat, surprise, and the necessity for rapid responses. Venette highlights that a crisis signifies a transformative process, indicating that if change isn't required, the situation may be better characterized as a failure rather than a crisis.