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Key economic concepts are presented in a way that students can easily apply them to real-world business challenges in Economics of Strategy. Tailored for undergraduate courses in managerial economics and business strategy, the book bridges the gap between theory and practice, equipping future managers with the tools to adapt their strategies in a dynamic market. Its accessible approach ensures that learners can confidently navigate complex economic principles and make informed decisions in their business careers.
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Economics of Strategy, David Besanko, David Dranove, Mark Shanley
- Language
- Released
- 2017
- product-detail.submit-box.info.binding
- (Paperback)
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- Language
- English
- Authors
- David Besanko, David Dranove, Mark Shanley
- Publisher
- Wiley
- Released
- 2017
- Format
- Paperback
- Pages
- 544
- ISBN13
- 9781119378761
- Series
- Rating
- 3.95 out of 5
- Description
- Key economic concepts are presented in a way that students can easily apply them to real-world business challenges in Economics of Strategy. Tailored for undergraduate courses in managerial economics and business strategy, the book bridges the gap between theory and practice, equipping future managers with the tools to adapt their strategies in a dynamic market. Its accessible approach ensures that learners can confidently navigate complex economic principles and make informed decisions in their business careers.