Dayton's Department Store

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The narrative chronicles the rise and fall of Dayton's department store, which began as Goodfellows in 1902 under George Draper Dayton's leadership. Initially a silent partner, Dayton transformed the struggling business into a thriving retail hub, known for its inviting atmosphere and customer-friendly policies. The store evolved into a community center, offering various services and fostering social connections through sports and arts. Its influence spread across the upper Midwest, marking significant retail innovations, including the first indoor mall, before facing challenges that mirrored broader urban retail trends.