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Marketing Recorded Music

How Music Companies Brand and Market Artists

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Pages
486 pages
Reading time
18 hours

More about the book

The fourth edition provides a comprehensive guide to the professional marketing of recorded music, covering essential strategies and insights. It delves into the evolving landscape of the music industry, offering updated information and practical tools for effective marketing. This resource is invaluable for anyone looking to navigate the complexities of promoting music in today's market.

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Marketing Recorded Music, Tammy Donham, Clyde Philip Rolston, Amy Sue Macy

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Released
2022
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(Hardcover)
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