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B2B Social Selling Strategy
Connect with Customers, Build Relationships and Drive Sales
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More about the book
Effective use of social media is key to nurturing prospects and building relationships in the B2B space. This book provides strategies to distinguish oneself from competitors, ultimately enhancing lead generation and sales. It emphasizes the importance of leveraging social platforms to connect with potential clients and strengthen business relationships.
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B2B Social Selling Strategy, Julie Atherton
- Language
- Released
- 2022
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- Title
- B2B Social Selling Strategy
- Subtitle
- Connect with Customers, Build Relationships and Drive Sales
- Language
- English
- Authors
- Julie Atherton
- Publisher
- Kogan Page
- Released
- 2022
- Format
- Hardcover
- Pages
- 280
- ISBN13
- 9781398604612
- Category
- Business and Economics
- Description
- Effective use of social media is key to nurturing prospects and building relationships in the B2B space. This book provides strategies to distinguish oneself from competitors, ultimately enhancing lead generation and sales. It emphasizes the importance of leveraging social platforms to connect with potential clients and strengthen business relationships.