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The book emphasizes the significance of applied game theory in purchasing, particularly through the use of purchasing auctions to enhance negotiation success. It highlights the necessity for purchasers to have a foundational understanding of auctions and game theory, presenting these concepts as essential tools for strategic decision-making in procurement processes.
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Game Theory - Successful Negotiation in Purchasing, Christoph Pfeiffer
- Language
- Released
- 2023
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- (Paperback)
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- Title
- Game Theory - Successful Negotiation in Purchasing
- Subtitle
- Requirements, Incentives and Award
- Language
- English
- Authors
- Christoph Pfeiffer
- Publisher
- Springer Fachmedien Wiesbaden
- Released
- 2023
- Format
- Paperback
- Pages
- 144
- ISBN13
- 9783658408671
- Category
- Business and Economics
- Description
- The book emphasizes the significance of applied game theory in purchasing, particularly through the use of purchasing auctions to enhance negotiation success. It highlights the necessity for purchasers to have a foundational understanding of auctions and game theory, presenting these concepts as essential tools for strategic decision-making in procurement processes.