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The book explores the pivotal shift towards user-centered design in business, emphasizing how companies are prioritizing customer experience to stand out in a competitive market. It highlights the importance of investing in design as a crucial strategy for innovation and success, showcasing real-world examples and insights into how this approach can transform products and services.
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UX To Go: A Handy, Quick-Start Guide for Wannabe Designers, Lorraine Phillips
- Language
- Released
- 2022
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- (Paperback)
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