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Focusing on the resurgence of Hollywood in the 1970s, the book illustrates how creative entrepreneurs revitalized the film industry by developing the blockbuster model, characterized by specific, replicable success markers. It offers valuable insights for scholars in film studies, screenwriting, and popular culture, examining the strategic innovations that transformed Hollywood into a thriving business.
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The Evolution of Hollywood's Calculated Blockbuster Films, Alexander Ross
- Language
- Released
- 2023
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- (Hardcover)
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