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Flying Off Course

Airline Economics and Marketing - Fifth Edition

More about the book

Focusing on airline economics and marketing, this fifth edition covers essential topics such as market structure, airline costs, pricing strategies, and demand dynamics. It also addresses recent advancements in e-commerce, offering a comprehensive and practical guide for understanding the complexities of the airline industry.

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Flying Off Course, Rigas Doganis

Language
Released
2019
product-detail.submit-box.info.binding
(Hardcover),
Book condition
Good
Price
€95.99

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