How companies turn value--added into real profits The Dollarization Discipline shows organizations and marketers how to effectively communicate the economic value created by their products and services.
Vision, persistence, integrity, and respect for everyone in the workplace--these are all qualities of successful leaders. But Jeffrey J. Fox, the founder of a marketing consulting company, also gives these tips: never write a nasty memo, skip all office parties, and overpay your people. These are a few of his key ways to climb the corporate ladder.
Filled with smart tips given in the Fox signature style, counter- intuitive, controversial, and practiced, this hard-hitting collection of sales advice shows readers how to woo, pursue, and finally win any customer. In witty, succinct chapters, Fox offers surprising, daring, and totally practical wisdom that will help readers rise above the competition in any company in any field. A terrific resource for CEOs, as well as anyone looking to distinguish themselves in salesbe it books, cars, or real estateHow to Become a Rainmaker offers the opportunity to rise above the competition in any company, in any field.
Anyone who thinks getting a good job is easy in this booming economy should think again. The real plum jobs are out there, but theyre harder to get than ever. Now, bestselling author and innovative thinker Jeffrey J. Fox, steps up to the plate once again with this no-nonsense collection of surprising and daring rules for landing the right job. Fox offers a Job Getting Blueprint, a Job Seekers Glossary, several first interview questions, as well as the basic form and variations for a boomerang letter. His rules not only help todays job seekers devise a winning strategy, but also show them how to prepare for and make the best impression in an interview.
The bestselling author of How to Become CEO returns with a pithy, smart, and useful collection of wisdom learned by business leaders at their own family dinners. Do you want to get to the top? Do you want to know how to rise above the crowd and become a leader in your field? Then this is the book for you. In How to Get to the Top , bestselling author Jeffrey J. Fox combines his own experience as an extremely successful entrepreneur with lessons learned at the family dinner table by business leaders such as Howard Schultz, CEO of Starbucks; Tom Chappell, founder of Tom's of Maine; Leslie Blodgett, CEO of Bare Escentuals; and George Steinbrenner, principal owner of the New York Yankees. The essential guide on how to get to the top--and stay there--this compelling book contains hard-hitting advice on independence and self-reliance, management dynamics, and problem solving, including: You can't unsour the milk. Speak sweetly: You may have to eat your words. Tip as if you were the tippee. Act like you own the place. You have to know the rules to break them. Never be late. Always compliment the chef . . . especially at home. Teach your girls to whistle. Spend the company's money as you would your own. Don't teach the quarterback to catch.
With only about half of small businesses still trading after the first three years, setting up and surviving as an entrepreneur can be a tough game. Bestselling author Jeffrey Fox has come up with a winning formula for small-business owners to guarantee themselves commercial success and, what is more, how to make big money in the process. This book offers simple, practical and unique advice on every aspect of running a small business, from how to get start-up money to staying in profit. Fox also provides more creative and quirky insights into how to be successful such as why you should- --not to work from home --hire an ex-paperboy instead of a Harvard graduate --pick up paperclips but overspend on your customers. Whether you're already a small-business owner or are simply contemplating becoming one, this guide is essential reading.
In <i>Secrets of Great Rainmakers </i>you'll learn how to outsmart the competition and set yourself apart from the pack. Drawing on over fifty interviews with industry leaders from a wide variety of fields, bestselling author Jeffrey J. Fox will share the proven techniques and hard-won wisdom that have helped great rainmakers to get ahead, along with his trademark brand of counterintuitive insight and commentary that have made his books so popular. Jeffrey gets to the heart of the matter, and condenses years of rainmaker trial and error into memorable chapters guaranteed to increase sales. They've already been proven! Among the secrets, you'll find: - Rainmakers have no competitors - You can't sell beer sitting at your desk - Take the word 'price' out of your vocabulary - Never give a quote - How to prepare a presentation This guide is essential reading for anyone wanting to get ahead in business.
RAIN is the first business parable written by bestselling business book author Jeffrey J. Fox. The parable follows a young New England paperboy, named Rain, as he learns the business of being in business and quickly becomes the best paperboy in town.Through a series of humorous poignant vignettes, Jeff illustrates forty "rainmaker" business lessons that can be applied to not only paperboys, but anyone in business and sales. Rain's time as a paperboy proves to be just as valuable as getting an MBA.As with Jossey-Bass' popular Lencioni business fables, the format for Rain includes an actionable business model at the end of the book with instant takeaways and practical advice.
So mache ich den großen Deal ist ein Leitfaden für alle, die Servicemanagement beim Namen nennen. Kundenorientiertes Denken von Anfang an. Frech, pointiert, witzig - ein erhellendes Brevier voll praxisnaher Tipps für alle, die sich und ihrem Unternehmen auf die Sprünge helfen wollen. So mache ich den großen Deal ist ein Leitfaden für alle, die Servicemanagement beim Namen nennen. Kundenorientiertes Denken von Anfang an. Frech, pointiert, witzig - ein erhellendes Brevier voll praxisnaher Tipps für alle, die sich und ihrem Unternehmen auf die Sprünge helfen wollen.
Нетрадиционные советы тем, кто хочет найти работу своей мечты
189 pages
7 hours of reading
Поиск работы — всегда занятие непростое, а тем более поиск работы «вашей мечты». Автор нескольких бестселлеров, мастер оригинальной мысли Джеффри Дж. Фокс предлагает новый, нестандартный способ ее поиска. По его мнению, недостаточно обратиться в бюро по трудоустройству или разослать резюме. Нужен план и комплекс маркетинговых мероприятий, включающий изучение компаний, написание писем, подготовку к собеседованию, денежную оценку своей ценности для нанимателя, выяснение круга лиц, принимающих решение о найме. Но главное, что необходимо, — это умение выделиться из общей массы соискателей и продавать себя так, как это делают лучшие специалисты по продажам. Рекомендации автора отражают ценность творческого подхода и упорства в достижении своей цели — качеств, благодаря которым сам Фокс стал одним из наиболее популярных людей Америки
Jeffrey J. Fox nabízí postřehy a rady, jak se úspěšně vypořádat s nesnadnými záležitostmi, které vás jako šéfa mohou potkat: musíte propustit dlouhodobého zaměstnance, stanete se novým šéfem týmu s podkopanou morálkou, nastoupili jste na místo vedoucího, který byl legendou, chcete následovat někoho, kdo byl skvělým šéfem pro vás.
Příběhy šéfů, kteří se stejně tak zajímali o životy zaměstnanců jako o zisk, vás přimějí pochopit, že vydělávat je důležité, ale zároveň je důležité i kamarádství, motivace a dobré místo pro práci.