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Global Business Today

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Charles Hill's Global Business Today, 5e (GBT) has become an established text in the International Business market for several key reasons: it is comprehensive and up-to-date, it goes beyond an uncritical presentation and shallow explanation of the body of knowledge, it maintains a tight, integrated flow between chapters, it focuses on managerial implications, it makes important theories accessible and interesting to students, and it incorporates ancillary resources that enliven the text and make it easier to teach.

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Global Business Today, Charles W.L. Hill

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Released
2008
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Language
English
Released
2008
Format
Paperback
ISBN10
0073210544
ISBN13
9780073210544
Series
Rating
3.05 out of 5
Description
Charles Hill's Global Business Today, 5e (GBT) has become an established text in the International Business market for several key reasons: it is comprehensive and up-to-date, it goes beyond an uncritical presentation and shallow explanation of the body of knowledge, it maintains a tight, integrated flow between chapters, it focuses on managerial implications, it makes important theories accessible and interesting to students, and it incorporates ancillary resources that enliven the text and make it easier to teach.