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More about the book
Presents a step-by-step guide on how to create an effective marketing plan for any product.
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Essential Guide to Marketing Planning, Marian Burk Wood
- Language
- Released
- 2010
- product-detail.submit-box.info.binding
- (Paperback)
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- Language
- English
- Authors
- Marian Burk Wood
- Publisher
- Financial Times/Prentice Hall
- Released
- 2010
- Format
- Paperback
- Pages
- 328
- ISBN10
- 0273725769
- ISBN13
- 9780273725763
- Series
- Rating
- 3.5 out of 5
- Description
- Presents a step-by-step guide on how to create an effective marketing plan for any product.




