Parameters
- 173 pages
- 7 hours of reading
More about the book
In the same right-to-the-point, no-nonsense style that was a hallmark of Positioning, this sequel squares off against critical marketing challenges such as how to make sure your message gets through in an era of information overload.
Book purchase
The New Positioning, Jack Trout
- Language
- Released
- 1997
- product-detail.submit-box.info.binding
- (Paperback)
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