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Based on in-depth interviews and stories from leaders of some of the leading organisations in the world, including easyJet, DBS, Handelsbanken, O2, and Sky, this book describes not only how organisations can become more customer-led (which is where most books stop), but how to address the trickiest growth challenges.
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The Customer Copernicus, Charlie Dawson, Seán Meehan
- Language
- Released
- 2021
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- (Paperback)
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