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Includes bibliographical references and index.
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Consumer behavior : implications for marketing strategy, Roger J. Best, Del I. Hawkins, Kenneth A. Coney
- Language
- Released
- 1989
- product-detail.submit-box.info.binding
- (Paperback)
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- Language
- English
- Authors
- Roger J. Best, Del I. Hawkins, Kenneth A. Coney
- Publisher
- Irwin
- Released
- 1989
- Format
- Paperback
- Pages
- 768
- ISBN10
- 0256098646
- ISBN13
- 9780256098648
- Series
- Description
- Includes bibliographical references and index.