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The Soul of the New Consumer will revolutionize the way we think about traditional market segmentation, retailing, selling and branding.
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The soul of the new consumer, David Kellogg Lewis, Darren Bridger
- Language
- Released
- 1999
- product-detail.submit-box.info.binding
- (Hardcover)
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- Language
- English
- Authors
- David Kellogg Lewis, Darren Bridger
- Publisher
- Nicholas Brealey
- Released
- 1999
- Format
- Hardcover
- Pages
- 256
- ISBN10
- 1857882466
- ISBN13
- 9781857882469
- Series
- Rating
- 3.95 out of 5
- Description
- The Soul of the New Consumer will revolutionize the way we think about traditional market segmentation, retailing, selling and branding.