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A riveting, behind-the-scenes account of the near collapse of the Ford Motor Company, which in 2008 was close to bankruptcy, and CEO Alan Mulally's hard-fought effort and bold plan--including his decision not to take federal bailout money--to bring Ford back from the brink.
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American Icon, Bryce G. Hoffman
- Language
- Released
- 2012
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- American Icon
- Language
- English
- Authors
- Bryce G. Hoffman
- Publisher
- Three Rivers Press
- Released
- 2012
- Format
- Hardcover
- ISBN10
- 0307886050
- ISBN13
- 9780307886057
- Series
- Tags
- Non-Fiction, Historical Themes, History, True Stories, Business, Business & Management, Biographies, Management & HR, Leadership
- Rating
- 4.4 out of 5
- Description
- A riveting, behind-the-scenes account of the near collapse of the Ford Motor Company, which in 2008 was close to bankruptcy, and CEO Alan Mulally's hard-fought effort and bold plan--including his decision not to take federal bailout money--to bring Ford back from the brink.