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Create a long-term, integrated customer engagement strategy using effective social media campaigns that will enhance ROI across digital channels, employing structured and practical guidance in addition to global case studies.
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Social Media Strategy, Julie Atherton
- Language
- Released
- 2023
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- (Paperback)
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- Language
- English
- Authors
- Julie Atherton
- Publisher
- Kogan Page Ltd
- Released
- 2023
- Format
- Paperback
- ISBN10
- 1398609994
- ISBN13
- 9781398609990
- Series
- Description
- Create a long-term, integrated customer engagement strategy using effective social media campaigns that will enhance ROI across digital channels, employing structured and practical guidance in addition to global case studies.