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The exploration of consumption and individualism in Lipovetsky's work identifies three phases of consumption: the rise of mass markets, the establishment of consumer society, and the era of hyper-consumption. This evolution democratizes access to consumer goods, shifting focus from family to individual desires, emphasizing material well-being and immediate gratification. Lipovetsky contrasts responsible individualism, which values laws and future implications, with irresponsible individualism, driven by fleeting pleasures. He advocates for a shift towards ethical responsibility to address the challenges posed by modern consumption and individualism.
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Consumption and Individualism in Gilles Lipovetsky, Rute Feliciano Macave
- Language
- Released
- 2020
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- (Paperback)
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- Title
- Consumption and Individualism in Gilles Lipovetsky
- Subtitle
- Two Conditions for the Possibility of the Ruin of Moral Values and LinksAffective?
- Language
- English
- Authors
- Rute Feliciano Macave
- Publisher
- Our Knowledge Publishing
- Released
- 2020
- Format
- Paperback
- Pages
- 80
- ISBN13
- 9786203139303
- Series
- Description
- The exploration of consumption and individualism in Lipovetsky's work identifies three phases of consumption: the rise of mass markets, the establishment of consumer society, and the era of hyper-consumption. This evolution democratizes access to consumer goods, shifting focus from family to individual desires, emphasizing material well-being and immediate gratification. Lipovetsky contrasts responsible individualism, which values laws and future implications, with irresponsible individualism, driven by fleeting pleasures. He advocates for a shift towards ethical responsibility to address the challenges posed by modern consumption and individualism.