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Adding Prestige to Your Portfolio
How to Use the Creative Luxury Process to Develop Products Everyone Wants
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This guide offers a structured method for developing high-end products that captivate new customers. By aligning principles of creativity and luxury with the various stages of the customer buying journey, it provides actionable insights and strategies to enhance product appeal and drive sales.
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Adding Prestige to Your Portfolio, Drew Boyd
- Language
- Released
- 2021
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Adding Prestige to Your Portfolio
- Subtitle
- How to Use the Creative Luxury Process to Develop Products Everyone Wants
- Language
- English
- Authors
- Drew Boyd
- Publisher
- Kogan Page
- Released
- 2021
- Format
- Hardcover
- Pages
- 216
- ISBN13
- 9781789666113
- Category
- Business and Economics
- Description
- This guide offers a structured method for developing high-end products that captivate new customers. By aligning principles of creativity and luxury with the various stages of the customer buying journey, it provides actionable insights and strategies to enhance product appeal and drive sales.