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The expanded second edition presents a proven strategy for achieving business goals through strategic flexibility and resourceful planning. It builds on foundational concepts like resource assessment and adaptability while incorporating contemporary insights, including the influence of artificial intelligence. Rich emphasizes establishing strong foundations, pursuing profitability, and effective scaling, equipping readers with robust strategies and fail-safes to navigate inevitable challenges in the business landscape.
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The Zig Zag Principle, Rich Christiansen
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- Released
- 2024
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- (Hardcover)
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