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Offering a strategy to winning in a world transformed by social technologies (blogs, podcasts, and social networking sites), the authors have designed a four-step process for building these technologies into a business.
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Groundswell : winning in a world transformed by social technologies, Charlene Li, Josh Bernoff
- Language
- Released
- 2008
- product-detail.submit-box.info.binding
- (Hardcover)
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