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Focusing on the complexities of contemporary world trade, the book employs ethnographic analysis to explore the interactions between multinational brand manufacturers and local traders in the Bolivian Andes. It delves into traders' perceptions of regulatory principles and examines commercial dynamics that extend beyond traditional economic definitions. By grounding its insights in everyday life and moral considerations, the work seeks to humanize our understanding of the economy.
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Embodying Exchange, Juliane Müller
- Language
- Released
- 2024
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- (Hardcover)
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- Title
- Embodying Exchange
- Subtitle
- Materiality, Morality and Global Commodity Chains in Andean Commerce
- Language
- English
- Authors
- Juliane Müller
- Publisher
- Berghahn Books
- Released
- 2024
- Format
- Hardcover
- Pages
- 238
- ISBN13
- 9781805392637
- Category
- Ethnography
- Description
- Focusing on the complexities of contemporary world trade, the book employs ethnographic analysis to explore the interactions between multinational brand manufacturers and local traders in the Bolivian Andes. It delves into traders' perceptions of regulatory principles and examines commercial dynamics that extend beyond traditional economic definitions. By grounding its insights in everyday life and moral considerations, the work seeks to humanize our understanding of the economy.