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- 464 pages
- 17 hours of reading
More about the book
Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.
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Research methods for business : a skill-building approach, Uma Sekaran
- Language
- Released
- 2003
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- (Hardcover)
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- Language
- English
- Authors
- Uma Sekaran
- Publisher
- John Wiley & Sons
- Released
- 2003
- Format
- Hardcover
- Pages
- 464
- ISBN10
- 0471203661
- ISBN13
- 9780471203667
- Series
- Tags
- Non-Fiction, Textbooks, Business, Business & Management, Marketing & Sales, Management & HR, Research
- Rating
- 3.95 out of 5
- Description
- Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.